Shanghai (China), September 29, 2009 – At Intertextile Apparel, Shanghai, Clariant is presenting its partners with a number of highlights from its range of innovative products and processes: Advanced Denim, a new eco-solution for denim and casual wear, a new generation of innovative chemicals which improve the ‘protection’ properties of active wear fabrics., and a range of finishes which promote improved ‘comfort’ and ‘care’ for body contact fabrics.

The Clariant stand – Hall W1A36/B39 – at the Intertextile Apparel trade fair between 20th to 23rd October in Shanghai offers visitors an opportunity to find out how Clariant takes care of your textile needs.

Clariant’s comprehensive range of products and services offers added value for various textile apparel industry segments: sports wear, casual wear, work wear, swim wear, lingerie and active wear.

With the outstanding effects resulting from Clariant’s textile chemicals and dyestuffs, it contributes to making the lives of millions of people more secure, healthy and comfortable considering environmentally friendly aspects.

At ITMA, Clariant is providing information on following topics, in particular:

Denim and casual wear: Sustainable products and production processes that deliver quality performance and results are a MUST in today’s world of increasing environmental legislation. Find out about Clariant’s competitive Advanced Denim sulphur system for garments and fabric treatment and get creative with wash-downs, coatings and special effects that go on and on.

Body Contact Fabrics: An increasingly important segment where consumers increasingly demand improved comfort, and garments that are easy to care for. Clariant will promote special finishes ranging from ‘cool’ moisture wicking treatments in combination with ‘fresh’ antibacterial treatments, as well as combinations of these finishes coupled with either ‘easy-care’ or ‘easy to wash clean’ finishes.

Active wear: an immensely successful segment to which Clariant contributes extensively with a range of finishes which help to protect the consumer from the elements, and can assist in improving the wearer’s endurance and performance. Frequently making use of innovative nano-based technology, the effects range from naturally self-cleaning, soil and stain release, water repellency, including the C6 based PFOA free (below limit of protection) fluorocarbons, and moisture transportation , rapid dry or HyDry finishes.